Guest Speaker
Navigating the Contradictory Forces That Shape Modern-Day Trends
Wednesday, September 10, 2025
9:40 a.m. to 10:10 a.m.
(see full conference schedule)
Presentation Description:
In 2025, both consumers and brands face an endless, rapid cycle of trends. This presentation simplifies the complexity by examining the broader forces driving these experiences. While these forces may seem contradictory, they can ultimately work together in surprising harmony.
Core Themes Explored:
- Abstract and Tangible
- Aspiration and Reality
- Change and Comfort
Speaker Biography:
Diana is the Director of Consumer Trends at Mintel. Diana joined Mintel as a foodservice analyst before moving to the Trends team. Her role on Trends is a combination of analyzing data and pairing it with global monitoring of consumers, culture, brands and technology to determine where macro trends take shape. In Diana's free time she loves running, baking, listening to podcasts and spoiling her dog Lucy.